Do not arouse or awaken love until …

“Do not arouse or awaken love until is so desires.” Song of Solomon, 2:5

My Father, may you help my wife and I love each other in the same way you love each of us.

“Are the rich not the ones who slander the nobel name of Christ?” James 2:7

Lord, may those in power know your love and do what is right in your eyes.

“Love your neighbor as yourself. This is the Royal Law found in Scripture.” James 2:8

My Father, help me to love my neighbors as you love me.

“Judgement without mercy will be shown to anyone who has not been merciful.” James 2:13

Father, forgive me of my sins. Help me to forgive others with the same forgiveness you use with me.

Book Publishing News

April 21, 2017

Book Publishing NewsSimon & Schuster Closes Tyrus Books imprint, Relocates Howard Books

Simon & Schuster shut down its Tyrus Books imprint in early April. Benjamin LeRoy, the founder and publisher of Tyrus, announced the news on social media. LeRoy tweeted to his followers, “Hey! For all the folks who know me as Tyrus Books, Tyrus is closing down and now you can just know me as some dude on Twitter.” Tyrus was included in Simon & Schuster’s acquisition last year of Adams Media from F+W. Simon & Schuster will continue to handle the Tyrus backlist.

How Many Kindle Unlimited Subscribers Are There?
(And How Does KU’s Growth Impact Your Book Sales)?

How many Kindle Unlimited Subscribers are there? Amazon has never released the total number of KU subscribers, however, by working the formula backwards, Written Word Media estimates the number could be as high as 2.5 million readers. How many books does a KU subscriber read? Again, Written Word estimates the number may be as many as 20 books per month! Read how the growth of Amazon’s subscription model is changing the market for ebook sales.

HarperCollins Christian Publishing Shifts Publishing Programs

HarperCollins Christian Publishing (HCCP) announced April 11 three changes within its publishing programs. Daisy Hutton is being promoted to vice president and publisher for the W Publishing Group, a nonfiction imprint of Thomas Nelson.  Hutton has been the company’s fiction publisher for Thomas Nelson and Zondervan books for the past five years. Read the full story.

Where Will the Growth in Sales Come in 2017?

  • Number of retailer bankruptcies in 2016: 9
  • Number of retailer bankruptcies in 2017 so far: 9
  • Growth of online retail sales during the 2016 holiday season, versus 2015: 20% (Source: Washington Post)

Look for Amazon to continue to gain market share at the expense of brick and mortar stores.

Tips for Marketing Your Book

Author Kristine Rusch discusses email newsletter strategy. Learn the difference between old school newsletters and ad circulars. Take heart! You’re not the only one who feels undersized against the book-marketing monster.

“I feel completely inadequate,” Rusch says. “Then I feel like I’d better hurry to catch up. Finally, I crawl into my office and get back to the work in progress. I don’t feel overwhelmed when I think about fiction writing. I feel completely overwhelmed when I focus on the “shoulds” of marketing.

Read at Rusch’s blog on newsletters.

Book Publishing News

April 3-10

the Big Boys are coming after the IndiesPenguin Random House Sales Decline Almost 10 Percent in 2016

Recently the biggest of the Big Five publishers, Penguin Random House, reported that sales dropped 9.6 percent in 2016. The decline is directly related to the drop in ebook sales in 2016.

According to their annual report, the company plans to employ a “differentiated pricing” strategy. This may mean Penguin Random House could begin to compete with small presses and Indie authors in the “low price” Kindle ebook market.  At the very least, it sounds like the Big Boys are coming after the Indies. Time will tell if the “Biggest of the Big Five” can adapt to the shifting landscape of the ebook market.

Barnes & Noble Continues to Close Stores;
Amazon Continues to Open Stores

“Last week, Amazon opened a store in Chicago, Illinois, its first physical bookstore not in a coastal city, and the second of the seven it plans to open this calendar year. Meanwhile, Barnes & Noble plans to open four new stores and close 12 by April 30, according to David Deason, vice president of development. It already closed the only general-interest bookstore in the New York City borough of the Bronx. Last fiscal year the company closed eight locations.” Read the full article.

Amazon Announces Its Influencer Program

The Amazon Influencer Program is exclusively designed for social media influencers with large followings and a high frequency of posts with shoppable content. An intuitive vanity URL makes it easy for customers to find, browse and buy the products introduced to them through social media influencers. The program allows influencers to earn fees for purchases they drive through their social media platforms. This program is currently in beta mode and open by invitation only.” ~ Amazon

If you are a social media influencer interested in joining Amazon’s Influencer Program, click to apply.

 

Tips for Marketing Your Book

 

Readers are Leaders, Buy a Boy a Book

Dead Calm, Bone Dry Curse of the Black Avenger